ONON — On Holding AG
Consumer Cyclical · ETF XLY · as of 2026-09-22
Founded in Switzerland in 2010, sportswear firm On Holding generates more than 90% of its sales from athletic shoes. The brand is best known for its running shoes and its distinctive CloudTec soles. On also produces athletic apparel (6% of 2025 sales) and accessories (1%). The firm's merchandise is available in more than 80 countries and is sold through both wholesale (58% of sales) and company-owned channels (42%). In 2025, On generated 58% of its sales in North America, 25% in Europe, the Middle East, and Africa, and 17% in the Asia-Pacific region.
Price & today
| Stock today | +7.58% |
| Sector ETF today | +0.09% |
| Residual (stock-specific) | +7.49% |
Sector correlation
| 20-day correlation with XLY | 0.51 |
| 60-day correlation with XLY | 0.27 |
| Status | normal |
Decoupling fires when 60d corr − 20d corr > 0.20: stock used to track its sector but the relationship has weakened recently.
Technicals
| 10 EMA | $27.78 |
| 20 EMA | $28.44 |
| 50 EMA | $31.11 |
| EMA stack | BEARISH |
| RSI(14) | 51.7 |
| 52-week high distance | -52.05% |
| 52-week low distance | -6.43% |
Signals
| Market F&G | 45.1 |
| Bull% | 12.9% |
| OVTLYR status | SELL (27d) |
| Sector rank | #42 |
| Next earnings | 2026-11-10 (BMO, 48d) |
MarketSmith metrics - our compute
What do these abbreviations mean?
- RS Rating
- - IBD-style relative strength vs SPY (weighted 3/6/9/12-mo). 70+ = leaders pool, 80+ = strong.
- ADR%
- - average daily range over 20 days. 4%+ = the fast movers the playbook prefers (selection order, not a gate).
- RMV (tight)
- - Relative Measured Volatility, 15 bars, scaled 0-100. <15 = tight coiled base (green), <35 moderate, high = loose/expanding - not a base right now.
- Ext (ATR>20EMA)
- - how many ATRs price sits above its 20-EMA. ≤1 = in value (green), >2 = extended/chasing (red) - prefer a pullback.
- Rel Vol
- - latest volume vs the 50-day average. 100% = normal; 140%+ = breakout confirmation.
- U/D 50d / 25d
- - up-day vs down-day volume over the window. 1.1+ = net accumulation (institutions buying); under 0.9 on the 25d = net selling.
- Accum/Dist 25d
- - heavy-volume up days vs heavy-volume down days in the last 25 sessions (close moved 0.2%+ on above-average volume). The institutional-participation footprint; 5+ distribution days = O'Neil caution line.
- LoD dist
- - close distance above the day low in % of ATR (100 = one full ATR off the low). High = strong close.
- Off/Above 52w
- - trend-template legs: within 25% of the 52-week high, at least 25% above the 52-week low.
- Trend 8/8
- - all 8 Minervini Trend Template criteria pass. Discovery floor, NOT an entry signal - entries come from the VCP pivot.
- Base len (VCP)
- - weeks since the VCP base started on the latest scan. 10wk+ bases carry the edge; short stacked bases test below random.
Fundamentals & valuation - reference, not entry inputs
Company data - context read, not entry inputs
Quarterly EPS - earnings acceleration
A dash in %Chg is deliberate: the year-ago figure was a loss, so a growth % would be meaningless. A dash in Sales means we have no revenue figure for that quarter - read it as a gap in our data, not as zero revenue.
| Quarter | EPS ($) | %Chg YoY | Sales ($M) | %Chg |
|---|---|---|---|---|
| Nov-24 | 0.16 | -27% | - | - |
| Mar-25 | 0.33 | - | - | - |
| May-25 | 0.21 | -36% | - | - |
| Aug-25 | -0.09 | -164% | - | - |
| Nov-25 | 0.43 | +169% | - | - |
| Mar-26 | 0.25 | -24% | - | - |
| May-26 | 0.37 | +76% | - | - |
| Aug-26 | 0.36 | - | - | - |
eps_actual (the figure MarketSmith/Deepvue show) - whether a given quarter is GAAP or excludes a one-off follows the filing, so it can sit either side of another vendor's number; AAPL's Oct-24 row, the Sep-2024 fiscal quarter, is $0.97 here - GAAP, including the EU tax charge - where TradingView's year implies $1.64 · Sales ($M) = SEC EDGAR quarterly revenue (fiscal Q4 derived as FY minus 9-mo) · quarter = report month · %Chg blank = prior-year base under $0.05 (not meaningful).Recent news - our DB (Finnhub + OVTLYR)
- Sep 17 + Nike and Lululemon Both Hit Multi-Year Lows in September. Which Stock Is Best Positioned to Make a Comeback? The Motley Fool
- Sep 17 + 2 Top Stocks That Can Double in 5 Years The Motley Fool
- Sep 10 − On Holding (ONON) Down 13.5% Since Last Earnings Report: Can It Rebound? Zacks Investment Research
- Sep 07 · On Holding's Robust APAC Performance Strengthens Its Global Footprint Zacks Investment Research
- Sep 03 − Lululemon's Comparable Sales Fell 9%. Can New CEO Heidi O'Neill Turn Things Around or Is the Brand Broken? The Motley Fool
- Sep 01 − Is On Holding (ONON) a Buy as Wall Street Analysts Look Optimistic? Zacks Investment Research
- Sep 01 + On Holding's DTC Growth Strengthens Its Premium Business Model Zacks Investment Research
- Aug 18 − Nike Just Hit a 12-Year Low. Is the Bottom Near? The Motley Fool