MCD — McDonald's Corporation
Consumer Cyclical · ETF XLY · as of 2026-09-22
Daily · EMA 10 / 20 / 50 · SMA 200 · VolPress: buy/sell split, 20-SMA, white dot = above avg · · E = earnings · RS vs SPY ⓘ · ● RS new high ⓘ
McDonald's Corporation
NYQ
Consumer Cyclical · Restaurants
McDonald's Corporation owns, operates, and franchises restaurants under the McDonald's brand in the United States and internationally. It offers food and beverages, including hamburgers and cheeseburgers, various chicken sandwiches, fries, shakes, desserts, sundaes, soft serve cones, cookies, pies, soft drinks, coffee, and other beverages; and full or limited breakfast, as well as sells various other products during limited-time promotions. The company owns and operates franchised restaurants un...
Price & today
$250.35
ATR(14) 4.23 (1.69%)
| Stock today | +1.00% |
| Sector ETF today | +0.09% |
| Residual (stock-specific) | +0.91% |
Sector correlation
| 20-day correlation with XLY | 0.56 |
| 60-day correlation with XLY | 0.19 |
| Status | normal |
Decoupling fires when 60d corr − 20d corr > 0.20: stock used to track its sector but the relationship has weakened recently.
Technicals
| 10 EMA | $251.69 |
| 20 EMA | $255.73 |
| 50 EMA | $263.43 |
| EMA stack | BEARISH |
| RSI(14) | 36.7 |
| 52-week high distance | -26.74% |
| 52-week low distance | -4.07% |
Signals
| Market F&G | 45.1 |
| Bull% | 12.9% |
| OVTLYR status | SELL (23d) |
| Sector rank | #70 |
| Next earnings | 2026-10-22 (BMO, 29d) |
MarketSmith metrics - our compute
RS Rating
19.4
ADR%
1.4
RMV (tight)
31.0
Ext (ATR>20EMA)
-1.3
Rel Vol
108.0%
U/D 50d
0.60
U/D 25d
0.45
Accum/Dist 25d
1 / 4
EPS YoY
+6.0%
LoD dist
23.0
Off 52w High
26.7%
Above 52w Low
1.6%
1W / 1M
-1.0 / -7.6
Avg $Vol 50d
1.23B
Mkt Cap (B)
177.9
Trend 8/8
no
Leads Group
YES
Sector XLY
+1.3% 1W
What do these abbreviations mean?
- RS Rating
- - IBD-style relative strength vs SPY (weighted 3/6/9/12-mo). 70+ = leaders pool, 80+ = strong.
- ADR%
- - average daily range over 20 days. 4%+ = the fast movers the playbook prefers (selection order, not a gate).
- RMV (tight)
- - Relative Measured Volatility, 15 bars, scaled 0-100. <15 = tight coiled base (green), <35 moderate, high = loose/expanding - not a base right now.
- Ext (ATR>20EMA)
- - how many ATRs price sits above its 20-EMA. ≤1 = in value (green), >2 = extended/chasing (red) - prefer a pullback.
- Rel Vol
- - latest volume vs the 50-day average. 100% = normal; 140%+ = breakout confirmation.
- U/D 50d / 25d
- - up-day vs down-day volume over the window. 1.1+ = net accumulation (institutions buying); under 0.9 on the 25d = net selling.
- Accum/Dist 25d
- - heavy-volume up days vs heavy-volume down days in the last 25 sessions (close moved 0.2%+ on above-average volume). The institutional-participation footprint; 5+ distribution days = O'Neil caution line.
- LoD dist
- - close distance above the day low in % of ATR (100 = one full ATR off the low). High = strong close.
- Off/Above 52w
- - trend-template legs: within 25% of the 52-week high, at least 25% above the 52-week low.
- Trend 8/8
- - all 8 Minervini Trend Template criteria pass. Discovery floor, NOT an entry signal - entries come from the VCP pivot.
- Base len (VCP)
- - weeks since the VCP base started on the latest scan. 10wk+ bases carry the edge; short stacked bases test below random.
Fundamentals & valuation - reference, not entry inputs
P/E (TTM)
20.4
Fwd P/E
17.9
PEG
2.5
Price/Book
-
Profit margin
31.7%
ROE
-
Debt/Equity
-
Rev growth
+3.7%
Analyst target
$316 (+26%)
Analyst rating
BUY
Institutional %
77.3%
Insider %
0.3%
Float %
98.2%
Valuation and analyst figures are Yahoo company stats (weekly refresh, ~3,000 larger names - blanks are honest gaps); logo, employees, website and IPO date are Massive company reference. Momentum/VCP entries do not use valuation - this card is context so you do not have to leave the page.
Company data - context read, not entry inputs
Industry rank
85 / 146
Industry
Restaurants
Float
697.7M
Float turnover 20d
0.7%
Avg $Vol 20d / 50d
1.27B / 1.23B
Days to cover
2.3
Short % float
1.8%
Institutional %
77.3%
Weinstein stage
4
Float, short interest and institutional % come from Yahoo company stats, refreshed weekly for ~3,000 larger names - a blank means Yahoo does not publish the figure for this stock, not that it is zero. Dollar volume and float turnover are computed from our own price bars; industry rank from our rotation data; stage from the weekly chart.
Quarterly EPS - earnings acceleration
A dash in %Chg is deliberate: the year-ago figure was a loss, so a growth % would be meaningless. A dash in Sales means we have no revenue figure for that quarter - read it as a gap in our data, not as zero revenue.
| Quarter | EPS ($) | %Chg YoY | Sales ($M) | %Chg |
|---|---|---|---|---|
| Oct-24 | 3.23 | +1% | 6,873.0 | +3% |
| Feb-25 | 2.83 | -4% | 6,388.0 | +0% |
| May-25 | 2.67 | -1% | 5,956.0 | -3% |
| Aug-25 | 3.19 | +7% | 6,843.0 | +5% |
| Nov-25 | 3.22 | +0% | 7,078.0 | +3% |
| Feb-26 | 3.12 | +10% | 7,009.0 | +10% |
| May-26 | 2.83 | +6% | 6,517.0 | +9% |
| Aug-26 | 3.38 | +6% | 7,099.0 | +4% |
† = SEC carries this same fiscal quarter under a second period-end with a materially different figure (hover for it) - a restatement, merger recast or successor-period split; %Chg is blanked when the two are more than 15% apart. It fires only when the two period-ends DISAGREE, so it is a floor, not a guarantee that the rest of the column shares one basis · ‡ = the revenue concept changed from the previous quarter WITH A FIGURE (hover for both) - a blank row in between is skipped, as the eye does - a step at that row is a change of basis, not necessarily of business · EPS = Yahoo
eps_actual (the figure MarketSmith/Deepvue show) - whether a given quarter is GAAP or excludes a one-off follows the filing, so it can sit either side of another vendor's number; AAPL's Oct-24 row, the Sep-2024 fiscal quarter, is $0.97 here - GAAP, including the EU tax charge - where TradingView's year implies $1.64 · Sales ($M) = SEC EDGAR quarterly revenue (fiscal Q4 derived as FY minus 9-mo) · quarter = report month · %Chg blank = prior-year base under $0.05 (not meaningful).Recent news - our DB (Finnhub + OVTLYR)
- Sep 22 + Is McDonald's an Undervalued Dividend Stock to Buy Right Now? The Motley Fool
- Sep 22 · Why Brinker International Stock Jumped Today The Motley Fool
- Sep 20 + 3 Relentless Dividend Stocks to Buy in September The Motley Fool
- Sep 14 · McDonald's (MCD) Gains As Market Dips: What You Should Know Zacks Investment Research
- Sep 14 · Can MCD Build More Growth From Its $20B Delivery Platform? Zacks Investment Research
- Sep 12 + Prediction: This High-Yield Dow Dividend Stock Will Become a Dividend King Before the End of the Year. The Motley Fool
- Sep 08 − Can MCD's Slower Expansion Pace Help Protect New-Restaurant Returns? Zacks Investment Research
- Sep 07 + Quick Service Restaurants (QSR) Market Surges to USD 2,462.71 Billion by 2035, at 8.75% CAGR – Report by SNS Insider GlobeNewswire Inc.