DECK — Deckers Outdoor Corporation
Consumer Cyclical · ETF XLY · as of 2026-09-18
Daily · EMA 10 / 20 / 50 · SMA 200 · VolPress: buy/sell split, 20-SMA, white dot = above avg · · E = earnings · RS vs SPY ⓘ · ● RS new high ⓘ
Deckers Outdoor Corporation
NYQ
Consumer Cyclical · Footwear & Accessories
Deckers Outdoor Corporation, together with its subsidiaries, designs, markets, and distributes footwear, apparel, and accessories for casual lifestyle use and high-performance activities in the United States and internationally. The company offers premium footwear, apparel, and accessories under the UGG brand name; footwear, such as running, trail, hiking, fitness, and lifestyle shoes, as well as apparel and accessories under the HOKA brand name; and sandals, shoes, and boots under the Teva bran...
Price & today
$78.43
ATR(14) 2.64 (3.37%)
| Stock today | -1.61% |
| Sector ETF today | -0.32% |
| Residual (stock-specific) | -1.28% |
Sector correlation
| 20-day correlation with XLY | 0.70 |
| 60-day correlation with XLY | 0.53 |
| Status | normal |
Decoupling fires when 60d corr − 20d corr > 0.20: stock used to track its sector but the relationship has weakened recently.
Technicals
| 10 EMA | $80.53 |
| 20 EMA | $83.61 |
| 50 EMA | $90.51 |
| EMA stack | BEARISH |
| RSI(14) | 33.2 |
| 52-week high distance | -37.48% |
| 52-week low distance | -0.61% |
Signals
| Market F&G | 46.9 |
| Bull% | 12.2% |
| OVTLYR status | SELL (40d) |
| Sector rank | #65 |
| Next earnings | 2026-10-21 (TNS, 32d) |
MarketSmith metrics - our compute
RS Rating
7.9
ADR%
2.7
RMV (tight)
71.0
Ext (ATR>20EMA)
-2.0
Rel Vol
250.0%
U/D 50d
0.52
U/D 25d
0.57
Accum/Dist 25d
7 / 13
EPS YoY
+1.0%
LoD dist
8.0
Off 52w High
35.9%
Above 52w Low
1.4%
1W / 1M
-3.5 / -14.3
Avg $Vol 50d
248.4M
Mkt Cap (B)
10.9
Trend 8/8
no
Leads Group
no
Sector XLY
-1.7% 1W
What do these abbreviations mean?
- RS Rating
- - IBD-style relative strength vs SPY (weighted 3/6/9/12-mo). 70+ = leaders pool, 80+ = strong.
- ADR%
- - average daily range over 20 days. 4%+ = the fast movers the playbook prefers (selection order, not a gate).
- RMV (tight)
- - Relative Measured Volatility, 15 bars, scaled 0-100. <15 = tight coiled base (green), <35 moderate, high = loose/expanding - not a base right now.
- Ext (ATR>20EMA)
- - how many ATRs price sits above its 20-EMA. ≤1 = in value (green), >2 = extended/chasing (red) - prefer a pullback.
- Rel Vol
- - latest volume vs the 50-day average. 100% = normal; 140%+ = breakout confirmation.
- U/D 50d / 25d
- - up-day vs down-day volume over the window. 1.1+ = net accumulation (institutions buying); under 0.9 on the 25d = net selling.
- Accum/Dist 25d
- - heavy-volume up days vs heavy-volume down days in the last 25 sessions (close moved 0.2%+ on above-average volume). The institutional-participation footprint; 5+ distribution days = O'Neil caution line.
- LoD dist
- - close distance above the day low in % of ATR (100 = one full ATR off the low). High = strong close.
- Off/Above 52w
- - trend-template legs: within 25% of the 52-week high, at least 25% above the 52-week low.
- Trend 8/8
- - all 8 Minervini Trend Template criteria pass. Discovery floor, NOT an entry signal - entries come from the VCP pivot.
- Base len (VCP)
- - weeks since the VCP base started on the latest scan. 10wk+ bases carry the edge; short stacked bases test below random.
Fundamentals & valuation - reference, not entry inputs
P/E (TTM)
11.2
Fwd P/E
9.4
PEG
1.2
Price/Book
5.8
Profit margin
18.4%
ROE
42.6%
Debt/Equity
20.5
Rev growth
+5.7%
Analyst target
$123 (+57%)
Analyst rating
BUY
Institutional %
102.3%
Insider %
0.6%
Float %
95.6%
Valuation and analyst figures are Yahoo company stats (weekly refresh, ~3,000 larger names - blanks are honest gaps); logo, employees, website and IPO date are Massive company reference. Momentum/VCP entries do not use valuation - this card is context so you do not have to leave the page.
Company data - context read, not entry inputs
Industry rank
3 / 147
Industry
Footwear & Accessories
Float
132.7M
Float turnover 20d
2.5%
Avg $Vol 20d / 50d
275.1M / 248.4M
Days to cover
2.6
Short % float
6.1%
Institutional %
102.3%
Weinstein stage
4
Float, short interest and institutional % come from Yahoo company stats, refreshed weekly for ~3,000 larger names - a blank means Yahoo does not publish the figure for this stock, not that it is zero. Dollar volume and float turnover are computed from our own price bars; industry rank from our rotation data; stage from the weekly chart.
Quarterly EPS - earnings acceleration
A dash in %Chg is deliberate: the year-ago figure was a loss, so a growth % would be meaningless. A dash in Sales means we have no revenue figure for that quarter - read it as a gap in our data, not as zero revenue.
| Quarter | EPS ($) | %Chg YoY | Sales ($M) | %Chg |
|---|---|---|---|---|
| Oct-24 | 1.59 | +39% | 1,311.3 | +20% |
| Jan-25 | 3.00 | +19% | 1,827.2 | +17% |
| May-25 | 1.00 | +20% | 1,021.8 | +6% |
| Jul-25 | 0.93 | +24% | 964.5 | +17% |
| Oct-25 | 1.82 | +14% | 1,430.8 | +9% |
| Jan-26 | 3.33 | +11% | 1,957.5 | +7% |
| May-26 | 0.96 | -4% | 1,119.4 | +10% |
| Jul-26 | 0.94 | +1% | 1,019.5 | +6% |
† = SEC carries this same fiscal quarter under a second period-end with a materially different figure (hover for it) - a restatement, merger recast or successor-period split; %Chg is blanked when the two are more than 15% apart. It fires only when the two period-ends DISAGREE, so it is a floor, not a guarantee that the rest of the column shares one basis · ‡ = the revenue concept changed from the previous quarter WITH A FIGURE (hover for both) - a blank row in between is skipped, as the eye does - a step at that row is a change of basis, not necessarily of business · EPS = Yahoo
eps_actual (the figure MarketSmith/Deepvue show) - whether a given quarter is GAAP or excludes a one-off follows the filing, so it can sit either side of another vendor's number; AAPL's Oct-24 row, the Sep-2024 fiscal quarter, is $0.97 here - GAAP, including the EU tax charge - where TradingView's year implies $1.64 · Sales ($M) = SEC EDGAR quarterly revenue (fiscal Q4 derived as FY minus 9-mo) · quarter = report month · %Chg blank = prior-year base under $0.05 (not meaningful).Recent news - our DB (Finnhub + OVTLYR)
- Sep 17 + Nike and Lululemon Both Hit Multi-Year Lows in September. Which Stock Is Best Positioned to Make a Comeback? The Motley Fool
- Sep 07 + On Holding's Robust APAC Performance Strengthens Its Global Footprint Zacks Investment Research
- Sep 03 − Lululemon's Comparable Sales Fell 9%. Can New CEO Heidi O'Neill Turn Things Around or Is the Brand Broken? The Motley Fool
- Sep 03 + What's Wrong With Nike Stock? The Motley Fool
- Sep 03 + Deckers' Expanding DTC Business Supports a Favorable Sales Mix Zacks Investment Research
- Sep 01 + On Holding's DTC Growth Strengthens Its Premium Business Model Zacks Investment Research
- Aug 18 − Nike Just Hit a 12-Year Low. Is the Bottom Near? The Motley Fool